El Mamsha, also known as Village Road or New Hurghada, is a prestigious tourist promenade in the heart of Hurghada. This modern area offers visitors a wide range of shops, restaurants, cafes, and entertainment venues, making it an ideal place to relax and have fun. A stroll along El Mamsha is a pleasant experience, thanks to palm-lined walkways and a lively atmosphere. Here, you’ll find stores selling local souvenirs, boutique shops, as well as international brands. After shopping, you can sit in one of the many cafes or restaurants offering a variety of dishes, from traditional Egyptian cuisine to international specialties. El Mamsha is also known for its vibrant nightlife. Many bars and clubs offer music and entertainment late into the night, ensuring an unforgettable evening experience.